Measuring in the Dark: The Data Gap That's Leaving America's Most Vulnerable Communities Behind
Across rural America and in under-resourced urban communities, nonprofits are doing vital work that never appears in an impact report—because they lack the tools, staff, or funding to measure it. Meanwhile, well-resourced organizations with sophisticated evaluation systems attract an outsized share of philanthropic attention. This piece argues that donors who ignore the measurement gap are inadvertently defunding the communities that need support most, and offers a practical guide to giving wise